Beware marketers Being vigilant is the key to success for every marketer. Being vigilant of the external uncontrollable forces which...

According to our Indian culture, “Kisi bhi shubh kaam ki shuruaat agar kuch meethe se ho to kehte hain kaam achcha hota hai.” Yes, it’s...

New field, New game for the marketers Covid-19 and its tumultuous impact on our routine life is right within and around us. This impact...